Tag: ext mktg
Six months of GOALS
EXT MKTG turns three years old in June this year (2023) and to celebrate the milestone, of which I am so proud I’ve kept it going and
How to do your own marketing
As a business owner you are often tasked with big challenges and tough questions to answer, but in terms of not being happy about your level of
How to improve your new business efforts easily
A short while ago I hosted my second talk for the Agency Collective, a membership club for agency owners where we all support each other in
Listen!
Listen! Part 5 of six on how to have an amazing content strategy. My last post/article was on measuring so this sensible next step is about
Knowing your audience for your content planning
In my earlier article, I said for any content plan you need to know a few key things, one of which is your audience. So how do you ‘know your
The basics of story telling
Draw a picture with words and describe the story as if you’re talking to a friend. Storytelling is an art that requires creativity, imagination
Who’s booming during the pandemic – a good news story by EXT MKTG
Have any of you thought about the lack of good news stories? I’ve been asked many times ‘which sectors should our business focus
Today’s marketing jargon explained
When I came up with my company name, I thought yeah it makes sense, it’s the abbreviation of external marketing – EXT MKTG – but it
What is External Marketing
By definition, external marketing is the action of promoting your business to people outside your business, otherwise it’s internal marketing and
Making the right decisions
This article is written at the time of a global pandemic but ‘it’ will not be mentioned again. I also promise not to use the aggravating term