Tag: content marketing
How to do your own marketing
As a business owner you are often tasked with big challenges and tough questions to answer, but in terms of not being happy about your level of
How to improve your new business efforts easily
A short while ago I hosted my second talk for the Agency Collective, a membership club for agency owners where we all support each other in
Amplify your marketing content!
Amplify! Six out of six – my final part of six sections to consider in your content strategy (recap: Set Goals, Know your audience, Niche
Listen!
Listen! Part 5 of six on how to have an amazing content strategy. My last post/article was on measuring so this sensible next step is about
Measure everything!
When it comes to your content marketing strategy, you’ve got your goals written out (my first part of six posts) so it’s watching those results
Today’s marketing jargon explained
When I came up with my company name, I thought yeah it makes sense, it’s the abbreviation of external marketing – EXT MKTG – but it
Getting communication right
In my first article I wrote about making the right decisions for your business, and then touched on how to communicate your message. There’s a
What is External Marketing
By definition, external marketing is the action of promoting your business to people outside your business, otherwise it’s internal marketing and
Making the right decisions
This article is written at the time of a global pandemic but ‘it’ will not be mentioned again. I also promise not to use the aggravating term